When product of 2 numbers is positive/negative

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The sign of a product of two factors depends only on the signs of those factors: same signs give a positive product, opposite signs give a negative product.
sign_product.png
So "the product is negative" means the two factors have opposite signs, and you check both cases one at a time.
For (x+1)(x−4)<0(x + 1)(x - 4) < 0, either x+1>0x + 1 > 0 and x−4<0x - 4 < 0, giving x>−1x > -1 and x<4x < 4, so −1<x<4-1 < x < 4; or x+1<0x + 1 < 0 and x−4>0x - 4 > 0, giving x<−1x < -1 and x>4x > 4, which is impossible.
So the product is negative for −1<x<4-1 < x < 4.
Likewise, "the product is positive" means the two factors share a sign, and again you check both cases.
For (x+2)(x−3)>0(x + 2)(x - 3) > 0, either both are positive, x>−2x > -2 and x>3x > 3, giving x>3x > 3; or both are negative, x<−2x < -2 and x<3x < 3, giving x<−2x < -2.
So the product is positive for x<−2x < -2 or x>3x > 3.
So the recipe is always the same: decide whether you need opposite signs (for a negative product) or the same sign (for a positive product), then work through each case and combine the results.
Take it one factor at a time and keep track of which values of xx satisfy both conditions in a case.
There is no shortcut — the sign rule plus careful case-checking is the whole method.

Worked examples

For which values of xx is (x−2)(x+3)<0(x - 2)(x + 3) < 0?
A product is negative only when the two factors have opposite signs, so check both cases.
Case 1: x−2>0x - 2 > 0 and x+3<0x + 3 < 0 means x>2x > 2 and x<−3x < -3, which is impossible.
Case 2: x−2<0x - 2 < 0 and x+3>0x + 3 > 0 means x<2x < 2 and x>−3x > -3, so −3<x<2-3 < x < 2, and that is the answer.
For which values of xx is (x−1)(x−5)>0(x - 1)(x - 5) > 0?
A product is positive only when the two factors have the same sign, so check both cases.
Case 1: both positive, x−1>0x - 1 > 0 and x−5>0x - 5 > 0, means x>1x > 1 and x>5x > 5, so x>5x > 5.
Case 2: both negative, x−1<0x - 1 < 0 and x−5<0x - 5 < 0, means x<1x < 1 and x<5x < 5, so x<1x < 1; combining, the answer is x<1x < 1 or x>5x > 5.
If mn<0mn < 0 and m>0m > 0, what is the sign of nn?
Since mn<0mn < 0, the product is negative, so mm and nn must have opposite signs.
We are told mm is positive, so nn must be the opposite: negative.
Therefore n<0n < 0.

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